Skip to main content

Do Branvas products have UPC, EAN or GTIN barcodes?

Branvas does not supply barcodes for catalog products, so here is what you get instead and what to do when a sales channel asks for an identifier.

Branvas does not provide product barcodes. There is no UPC, EAN or GTIN in the catalog, in your product listings, or in the product data that syncs to your store.

What the product data does include

Each catalog product page carries material and specification details — for example sterling silver, gold-plated stainless steel or eco-brass — along with images and descriptions. Those are the fields that sync to your store. Standardized product identifiers are not among them.

When a channel asks for a barcode

Some sales channels require an identifier before they will accept a listing. The two we see most often are:

  • Google Ads / Google Shopping

  • Amazon Handmade

In those cases you obtain the identifier yourself — for example by registering your own UPC or EAN — and enter it on the selling platform when you create the listing. Branvas supplies the jewelry and handles fulfillment; listing details such as barcodes are created on the selling-platform side, under your own brand.

If you are not sure what a channel needs

Requirements differ by platform and by product category, so check the channel's own listing documentation before buying identifiers you may not need. If you are stuck on how a Branvas product should be described in a marketplace listing, email [email protected] and we can help with the product details we do hold.

Did this answer your question?